We are seeking a Salesforce CRM Operations Manager to lead the vision, strategy, and day-to-day management of our Salesforce Customer Relationship Management platform. The ideal candidate will have 4-6 years of Salesforce experience, including platform ownership, and be passionate about customer experience and lifecycle optimization.
Key Highlights
Technical Skills Required
Benefits & Perks
Job Description
🚨 Attention USA🚨
This is a 100% REMOTE with some travel paid by the company...
This is a contract to hire position
Position Summary
CRM Operations Manager will be responsible for the vision, strategy, and day-to-day management of Company’s Salesforce Customer Relationship Management platform. They will function as the bridge between business stakeholders and technical teams - owning platform governance, functionality, data integrity, and user adoption. They will collaborate closely with Sales, Marketing, Operations, CRM data, and IT teams to enable data-driven decision making and seamless customer experience. They will manage the end-to-end CRM lifecycle: from segmentation and automation to reporting and optimization - to drive customer engagement, retention, and revenue growth.
Key Responsibilities
CRM Strategy, Governance, and Execution
· Primary business owner for Salesforce CRM platform, ensuring it meets evolving business needs.
· Own Salesforce platform strategy and long-term roadmap.
· Develop, implement, and optimize Salesforce programs to drive customer engagement, retention, and loyalty.
· Manage campaign planning, segmentation, automation, and testing.
· Establish governance frameworks, user policies, and data standards.
· Manage vendor relationships, license renewals, and system budgets.
Data Management & Insights
· Own Salesforce data quality, consistency, and compliance with data privacy laws.
· Define data models, workflows, and automation rules.
· Partner with analytics teams to define key metrics and reports on performance and help develop accurate dashboards and reporting.
· Maintain alignment between Salesforce data and external systems (e.g. Power BI, ERP)
Platform and Tools
· Own the Salesforce platform ensuring smooth operations, integration, and optimization.
· Recommend new Salesforce tools or features to enhance capabilities and efficiency.
· Manage system upgrades, feature rollouts, and integrations with other business tools.
Stakeholder and User Management
· Act as the key liaison between technical teams and end users.
· Drive user adoption through training, documentation, and best practices.
Continuous Improvement & Innovation
- Evaluate new features, apps, and integrations to improve CRM efficiency and capability.
- Identify opportunities to automate workflows and streamline business processes.
- Stay up to date on CRM best practices, emerging technologies, and platform releases.
Requirements
· Education: Bachelor’s degree in business, Marketing, or related field.
· Technical Experience
o 4-6 years of Salesforce experience, including platform ownership.
o Hands-on expertise with Salesforce and marketing automation tools.
o Familiarity with HTML, SQL, or data visualization tools (Power BI) is a plus.
o Passionate about customer experience and lifecycle optimization.
· Other skills
o Comfortable balancing strategy and execution in a fast-paced environment.
o Strong sense of ownership and accountability.
o Strong analytical skills with the ability to interpret and act on data insights.
o Excellent communication and project management abilities.
- o Detail-oriented and data-driven problem solver.
Send resume to [email protected]
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