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Senior PPC Specialist (Gaming Commerce)

happycrown United Kingdom
Remote
This Job is No Longer Active This position is no longer accepting applications
AI Summary

Manage Google Ads campaigns, optimize for growth and profitability, and analyze performance to guide budgets and targeting. Work independently with a flexible schedule and full ownership of strategy and budgets. Collaborate with Converge and other tracking tools to improve conversion tracking and data accuracy.

Key Highlights
Manage and optimize Google Ads campaigns across Search, Display, and Discovery
Take full responsibility for PPC performance and customer acquisition results
Work with Converge and other tracking tools to improve conversion tracking and data accuracy
Technical Skills Required
Google Ads Converge Google Analytics Excel Sheets
Benefits & Perks
Flexible schedule
Full ownership of strategy and budgets
Autonomy and trust
Opportunity to directly influence the growth of gaming marketplaces
Salary range: 30,000 to 40,000 GBP per year

Job Description


HappyCrown Limited is a fast-growing gaming commerce company building platforms where players can buy, sell, and trade in-game items. Our main store Bloxcart is already live, and we’re preparing to launch additional gaming marketplaces that will expand our reach to players worldwide.

We’re looking for a skilled Mid to Senior PPC Specialist who can take ownership of our paid acquisition strategy and help us bring more customers to our stores through consistent, data-driven improvement.


What you’ll do

  • Manage and optimise Google Ads campaigns across Search, Display and Discovery
  • Take full responsibility for PPC performance and customer acquisition results
  • Work with Converge and other tracking tools to improve conversion tracking, data accuracy and reporting
  • Launch and test campaigns for new game titles with smaller budgets, evaluate early results, judge ROI and decide when to scale or pause
  • Analyse campaign performance and use insights to guide budgets, targeting and creative direction
  • Run A/B tests to improve CTR, conversion rate and ROAS
  • Provide clear, actionable reports and ongoing optimisation recommendations


What we expect

  • Strong hands-on experience running and optimising Google Ads campaigns
  • Ability to optimise for both growth and profitability
  • Solid understanding of conversion tracking, bidding strategies and attribution
  • Experience with Converge, Google Analytics and Excel or Sheets
  • Independent working style and the ability to manage your own pipeline
  • Critical thinking, strong analytical skills and a test-and-learn mindset
  • English level B2 or higher


What makes this role different

  • Fully remote and flexible schedule
  • Full ownership of your strategy, budgets and tests
  • Freedom to experiment with new ideas and new game campaigns
  • You’ll manage a small number of gaming-focused stores (typically under four) such as Bloxcart.com


You’ll stand out if you have

  • Experience working with online marketplaces or gaming-related products
  • Background in launching or scaling PPC campaigns for new titles or digital goods
  • An interest in video games and gaming culture


What we offer

  • A flexible, results-driven environment without unnecessary processes
  • Autonomy, trust and the tools you need to keep improving
  • The opportunity to directly influence the growth of our stores and upcoming gaming marketplaces


Salary range: 30,000 to 40,000 GBP per year.


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