Senior Creative Manager, Talent Marketing

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Job Description Summary

We are seeking an experienced and innovative Creative Manager to lead the creative development and execution of talent marketing and employment branding initiatives. The ideal candidate will have a minimum of 8 years of experience in creative design and marketing for recruitment with a strong background in developing compelling assets, managing creative projects, and collaborating across teams. This role will partner closely with the Brand team and Talent Acquisition to elevate our employer brand, attract top talent, and enhance the candidate experience.

Job Description

Essential Responsibilities:

• Lead the development of creative assets for talent marketing campaigns, including digital, print, video, and social media content.
• Ensure all creative deliverables align with the company’s brand guidelines and employer branding strategy.
• Provide creative direction and feedback to internal teams and external vendors to ensure high-quality output.
• Partner with the GE Aerospace Brand team to align talent marketing efforts with the overall corporate branding strategy.
• Work closely with Talent Acquisition to develop targeted campaigns that resonate with diverse talent audiences.
• Collaborate with cross-functional teams to ensure consistency and integration of messaging across all channels.
• Design and manage career website pages usingPhenom People CMS, ensuring a seamless user experience and alignment with branding standards.
• Create and optimize email templates and event materials usingPhenom People CRMto support recruitment marketing efforts.
• Develop innovative and engaging content that highlights the company’s culture, values, and career opportunities.
• Oversee the end-to-end creative process, from concept development to final execution, ensuring projects are delivered on time and within budget.
• Manage multiple projects simultaneously, prioritizing tasks and resources effectively.
• Monitor and report on the performance of creative assets, using insights to continuously improve future campaigns.
• UtilizeAdobe Creative Suite(Photoshop, Illustrator, InDesign, Premiere Pro, etc.) to design and produce high-quality creative assets.
• Stay up-to-date with the latest design trends, tools, and technologies to drive innovation in talent marketing.
• Act as a champion for the employer brand, ensuring all creative materials reflect the company’s mission, vision, and values.
• Identify opportunities to enhance the company’s reputation as an employer of choice through creative storytelling and branding initiatives.
  
  

Qualifications/ Requirements

• Minimum of 8 years of experience in creative design, marketing, or branding, with a focus on talent marketing or employment branding.
• Proficiency inAdobe Creative Suiteand experience withPhenom People CMSandPhenom People CRM.
• Strong portfolio showcasing creative work across digital, print, video, and social media platforms.
• Knowledge of user experience (UX) principles for website design and email templates.
  
  

Desired Characteristics

• Proven ability to manage multiple projects simultaneously and deliver high-quality results on time and within budget.
• Excellent interpersonal and communication skills, with a track record of successful cross-functional collaboration.
• Ability to translate business goals into creative strategies and impactful marketing assets.
• Strong organizational skills and a keen eye for detail to ensure brand consistency and quality.
• Familiarity with talent acquisition processes and strategies.
• Knowledge of user experience (UX) principles for website design and email templates.
  
  

Pay And Benefits

• The base pay range for this position is $96,900 - 129,300. The specific pay offered may be influenced by a variety of factors, including the candidate’s experience, education, and skill set. This position is also eligible for an annual discretionary bonus based on a percentage of your base salary/ commission based on the plan. This posting is expected to close on November 12th, 2025.
• GE Aerospace offers comprehensive benefits and programs to support your health and, along with programs like HealthAhead, your physical, emotional, financial and social wellbeing. Healthcare benefits include medical, dental, vision, and prescription drug coverage; access to a Health Coach from GE Aerospace; and the Employee Assistance Program, which provides 24/7 confidential assessment, counseling and referral services. Retirement benefits include the GE Aerospace Retirement Savings Plan, a 401(k) savings plan with company matching contributions and company retirement contributions, as well as access to Fidelity resources and planning consultants. Other benefits include tuition assistance, adoption assistance, paid parental leave, disability insurance, life insurance, and paid time-off for vacation or illness. GE Aerospace (General Electric Company or the Company) and its affiliates each sponsor certain employee benefit plans or programs (i.e., is a “Sponsor”). Each Sponsor reserves the right to terminate, amend, suspend, replace or modify its benefit plans and programs at any time and for any reason, in its sole discretion. No individual has a vested right to any benefit under a Sponsor’s welfare benefit plan or program. This document does not create a contract of employment with any individual.
  
  

Additional Information

GE Aerospace offers a great work environment, professional development, challenging careers, and competitive compensation. GE Aerospace is an Equal Opportunity Employer (https://www.eeoc.gov/sites/default/files/2022-10/22-088_EEOC_KnowYourRights_10_20.pdf) . Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE Aerospace will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

Relocation Assistance Provided: No

• This is a remote position
  
  

GE Aerospace is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

If you have questions about this posting, please contact [email protected]